Best of: What You Need to Know Before You Run Facebook Ads

Best of: What You Need to Know Before You Run Facebook Ads

Before you run Facebook ads, there are some important foundational basics you want to understand, so you aren’t throwing your money away. Imagine for a moment that you’re standing in front of a slot machine and for every dollar you put in you get two dollars... [ read more ]
Kathleen’s Process for Troubleshooting a Poorly Performing Facebook Ad

Kathleen’s Process for Troubleshooting a Poorly Performing Facebook Ad

If I’m being honest I’ve had more strikeouts with Facebook ads than homeruns. In truth that’s how it is for everyone. Once you’re ready to start investing money into Facebook ads you have to be willing to do some testing before you’ll get it dialed in perfectly. When... [ read more ]
Facebook Advertising: How to Use the Boost Post Button to Test Your Free Offers with Rick Mulready

Facebook Advertising: How to Use the Boost Post Button to Test Your Free Offers with Rick Mulready

The boost post button has to be one of the most controversial options for Facebook advertising. If you listen to one expert they’ll have you believing you’re wasting your money. Listen to another expert and it sounds like the next best thing to sliced bread. So, who’s... [ read more ]
How to Use Facebook Ads to Turn Your Video Views into Paying Clients with Zach Spuckler

How to Use Facebook Ads to Turn Your Video Views into Paying Clients with Zach Spuckler

  We love leading by example on The Wellness Business Podcast and today we’re sharing our Facebook ads secret weapon with you. A few months ago Kathleen and I invested more than we’ve ever done before in running Facebook ads for our latest launch and we learned a... [ read more ]
Facebook Livestream – Simple Steps To Get Started

Facebook Livestream – Simple Steps To Get Started

Have you, for a moment, considered how Facebook Livestream could change your business if you would just give it a try? Only 15 minutes, once per week, is all it takes to significantly increase your reach on Facebook. If it sounds too good to be true, I can promise you... [ read more ]