5 Ways To Overcome The Email Open Tracking Issue Due To The iOS15 Update

5 Ways To Overcome The Email Open Tracking Issue Due To The iOS15 Update

When’s the last time you reviewed your email analytics? You know the ones I’m talking about – Open Rates & Clickthrough Rates Chances are if you haven’t looked at them lately you are in for a huge shock because they have inevitably dropped way down. But... [ read more ]
7 Ways To Improve Email Deliverability

7 Ways To Improve Email Deliverability

  Imagine this… It’s last June and Kathleen and I are in the beginnings stages of our latest launch when our email deliverability success rate goes down the toilet. Seriously! It plummeted big time. Approximately 20% of the emails we were sending for our brand... [ read more ]
Episode #54 – Avoid This Costly Mistake When Managing Your Email List

Episode #54 – Avoid This Costly Mistake When Managing Your Email List

Episode #54 – Avoid This Costly Mistake When Managing Your Email List Email list building is at the core of every great marketing plan. To be successful you must consistently attract new clients and move them through your email sales funnel. I love the ease and... [ read more ]