• Business Start Up

Have you noticed that when you’re first starting out as a health coach there seems to be an endless list of things you can invest in?

I mean everyone and their brother is telling you that you need this software and that training, and the list goes on and on.

In the early stages of your business the FOMO is #REAL and before you know it you’ve spent thousands of dollars on things you aren’t using, while you still haven’t worked with a single client.

Do you feel me?

I know that’s how it was when I first started my health coaching practice in 2011 and I didn’t have nearly the number of options you have now, so I totally get how this can become a runaway train really quickly.

I remember my husband calling me out as I was about to hit the purchase button on the next ‘magic bullet’ meant to make my business profitable. He said, “Can’t you use the things you’ve already purchased? What makes this one so different?”

That was the wake-up call I needed because I took a step back and asked myself, ‘what made this purchase so different?’. My answer… not one thing.

If you can relate, then you’ll love this.


HOW TO SET UP YOUR COACHING BUSINESS FOR LESS THAN $1,000

Here is a list of 5 essential components to your business. Finding free or cheap versions for each can streamline your $1k to where you need to invest a little more.

1) List Building

  • Choose an email platform
  • Design a free download in Canva

2) Program Offer / Sales

  • Workshops
  • Challenges

3) Software / Platforms

  • Email management system
  • Credit cards payments
  • Online calendar system
  • Where to work with clients
  • Zoom

4) Website

  • Offered by email management system
  • Register a domain name

5) Advertising

  • Post on Facebook and Instagram
  • Networking events


BUSINESS INVESTMENTS THAT OFFER THE BIGGEST BANG FOR YOUR BUCK

You don’t need a lot of money to invest in your health coaching business to be successful. Episode 315 discusses the pieces of your business to invest in so you don’t get caught up in the never-ending string of shiny objects that don’t actually move your business forward. We’ll also include our top free and budget-friendly choices that will stretch your $1k investment even further.

In episode 315 you’ll discover:

  • The top 5 business categories we would focus on when investing the money that would give us the biggest bang for our buck
  • Why it’s important to invest in each of these 5 business categories to set yourself up for success right from the start
  • Our 4-month expense plan that fits into our $1k budget

If you’re ready to find out how to make your business thrive in under $1,000, tune into episode 315 of the Wellness Business Podcast!

Links/Resources mentioned on the show:

Kathleen’s done-for-you health coaching programs

Karen’s done-for-you workshops

MailerLite

Canva

Acuity

PracticeBetter

Zoom

GoDaddy

Links to resources:

Wellness Business Accelerator

Karen’s Facebook Group

Karen’s Instagram

Kathleen’s Facebook Group

Kathleen’s Instagram

The Wellness Business Podcast Facebook Page