•  Productivity

You know what feels really freaking good?

Starting a brand new project that you’re really excited about. It’s the project that you feel deep down in your gut will take your coaching business to a new level. Exciting, right?

You know what feels even better?

Taking that project across the finish line. Every ‘i has been dotted and every t crossed’ and you’re finally hitting the go live button. #bestfeelingever

After working with thousands of health coaches over the years it has come to my attention that many coaches unfortunately don’t get their projects to the finish line.

They start out excited, but when the project goes from shiny new idea to a task list as long as their arm, the sparkle quickly goes away and they look for the next shiny object to focus on.

Or, even worse, they try something once and when it doesn’t end up giving them the results they expected, they ditch that idea completely and start over with something brand new, losing the momentum they created over the recent weeks and months. Ugh!

On episode 313 of The Wellness Business Podcast, we want to encourage you to stop starting from scratch and instead implement our 3 simple steps to gain momentum in your wellness business guaranteed to help you complete more projects.


Let’s dive into the 3 steps to gain momentum in your wellness business…

1) Shiny Object Syndrome is real and must be avoided at all costs.

Shiny object syndrome is the tendency to be attracted to new and exciting ideas or opportunities, leading to a lack of focus and productivity. Coaches are creative individuals and often find the thrill of starting something new more fun than sticking with a plan and seeing it through to completion.

If that’s you, there may be a specific reason you’re attracted to this scenario.

As we said before, it may feel more fun and exciting to keep starting new projects, rather than see the old ones through to the finish line. This may be because you’re afraid of failure or of not getting the results that you’re hoping for so if you avoid completing the project you never have to face the potential disappointing results. What many coaches forget to consider is the flip side of the coin, that completing the project may yield amazing results and you feel proud of yourself for following through.

That brings us to the second way to gain momentum in your wellness business.

2) Set realistic goals and collect data along the way for later analysis

We see it all of the time. Coaches set unattainable goals, particularly in the early stages of their business, and when they can’t meet those goals they feel like a failure. One of the 4 Core Pillars we teach in the Wellness Business Accelerator program is dedicated to goal setting. We believe in setting goals that are slightly outside your comfort zone but that are also reachable.

When you set a goal for a new project, the first time is always a bit of a moving target and that’s okay. You have to start somewhere. The key to setting better and more realistic goals in the future comes from collecting data along the way so you can analyze it later.

3) When trying something new, commit to launching it, or running it, at least 3 times before scrapping it for something else.

One time is never enough with any strategy to know if it’s effective and valuable. One of the greatest opportunities you have to gain momentum in your business is to do the same thing, (with minor tweaks and upgrades), at least 3 times before giving up.

Rather than scrapping all of the work you put into the challenge, use the data that you’ve collected to determine what adjustments need to be made to increase sales the next time and then run it again.

Remember that increasing momentum in your wellness business is a skill that requires practice and discipline. Getting to the finish line of any project can feel tough at times. By staying focused on your goals and being mindful of your distractions, you can improve your productivity and achieve your desired outcomes over time by improving your process based on past results.


Oftentimes when you try a new strategy or tactic to attract clients or enroll them into your paid program it can often feel like an uphill battle because there are so many moving parts. The strategy sounds good, however, upon implementing it, it feels like a lot of work with less than stellar rewards.

I get it, implementation isn’t always sexy but it is what will get you clients and generate revenue. We’ve got your back in episode 313 of the Wellness Business Podcast where we’ll cover how you can Stop Starting From Scratch: 3 Steps to Gain Momentum In Your Wellness Business.

We are covering…

  • 3 steps to gain momentum in your wellness business that make implementation easier and yield better results
  • The mindset shift you need to make, (stop throwing the baby out with the bath water), that will save you hours and hours of time and energy
  • How to avoid shiny object syndrome for good so you never let it sabotage your results ever again

Tune in to find out how you can bring your next project to completion!

Links/Resources mentioned on the show:

FREE DOWNLOAD: The Ultimate Health Coach Success Path Blueprint

Wellness Business Accelerator

Links to resources:

Wellness Business Accelerator

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Karen’s Instagram

Kathleen’s Facebook Group

Kathleen’s Instagram

The Wellness Business Podcast Facebook Page