The Difference Between an Audience Member and an Actual Lead

The Difference Between an Audience Member and an Actual Lead

SPOILER ALERT! Every follower you have on social media is NOT an actual lead or prospective dream client. It’s important to be clear on the differences between who is just an audience member vs. someone that is an actual lead so you know where to spend your time.⁠ One... [ read more ]
How to Use Live Office Hours in Your Facebook Group to Increase Engagement

How to Use Live Office Hours in Your Facebook Group to Increase Engagement

Facebook groups are the perfect way to invite your ideal clients to get to know you and learn more about your program offers. When you use a group to build the know, like, trust factor, you move your potential client through the customer journey with you at a much... [ read more ]
How to 10X Organic Reach and Engagement on Facebook

How to 10X Organic Reach and Engagement on Facebook

Over the past 3-4 years, most of us have noticed a significant decline in our Facebook engagement and organic reach. In 2018, Facebook made an announcement that they are changing the algorithm and they stated: “We are no longer about content, we are about... [ read more ]
BEST OF: Setting Realistic Social Media Expectations

BEST OF: Setting Realistic Social Media Expectations

Have you ever felt disappointed with the lack of results you’re getting from social media? Have you wondered why more of your social media followers aren’t converting to paying clients? Social media is a fantastic marketing and client attraction tool but I’ve also... [ read more ]