The Difference Between Your Free & Paid Content and How Each Works In Your Wellness Business

The Difference Between Your Free & Paid Content and How Each Works In Your Wellness Business

Distinguishing between free and paid content can feel confusing, especially if you’re worried that your free content isn’t valuable enough or that you’re giving away all your best stuff for free. Have you ever wondered how much information you should give away for... [ read more ]
The Truth About Launching with Lisa Boehm

The Truth About Launching with Lisa Boehm

When it comes to launching a health coaching program, there are lots of moving parts and the potential for things to go wrong is high, (which in reality there’s always some type of glitch). There are so many decisions to be made and when you add in a sales strategy,... [ read more ]
Best of: How to Launch a Beta Program (Part 2)

Best of: How to Launch a Beta Program (Part 2)

One of the most exciting things about launching a new beta program is generating sales and income before completely building the program. Essentially, your dream clients will pull out their credit cards to join your program before you have everything finalized. Pretty... [ read more ]
Best of: How to Launch a Beta Program (Part 1)

Best of: How to Launch a Beta Program (Part 1)

One of the easiest options for getting an influx of new clients for your new beta program is to run a beta launch. I’ve been using this strategy for years and it works like gangbusters. If you’re thinking about launching a new program this year or relaunching a past... [ read more ]
Two Pre-Promotion Warm-Up Strategies to Increase Sales

Two Pre-Promotion Warm-Up Strategies to Increase Sales

The key to increase sales during your next launch or holiday promotion is to start building your email list and social media following sooner rather than later. Warming up your audience before you do any promotion is one of the best ways to build trust and awareness... [ read more ]
Why You Should ALWAYS Survey Your Audience After a Program or Challenge

Why You Should ALWAYS Survey Your Audience After a Program or Challenge

Have you ever heard the old saying, ‘the devil is in the details’? It simply means that details matter and when it comes to improving your overall enrollment percentage, it’s important to use surveys to get feedback from your past clients. One of the easiest ways to... [ read more ]